A very large media campaign, touting 'MINUTE WITH A MASTER' in this integrated effort to raise awareness about Chase products as used by a 'Master'. The campaign leveraged Display/Native Media placements, some including Video and all redirecting to Article placements sponsored by Chase Bank.
Article placements like the samples below were accomplished natively with a separate backend CMS having DFP integration. I was engaged on this project for stewardship and oversight of all digital content in production. I was directly accountable for the production and launch for over 40 placements with subsequent refreshes against all.
